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Author: Jaia Thomas

Jaia Thomas Jaia Thomas is a Los Angeles-based sports and entertainment attorney. She is also an adjunct professor at UCLA, where she teaches a course titled "Copyright Law and the Entertainment Industry." She also teaches a summer seminar series at Southwestern Law School titled "How to Start and Build a Law Practice.” Jaia is a graduate of Colgate University (BA) and The George Washington University Law School (JD).

Website Linkedin @jaiathomas


Author posts



Influencer

1 million followers: Understanding social media influencer agreements

March 08, 2018

What are social media influencers and what is social media influencer marketing? It’s simply a modern form of advertising called “influencer marketing,” which allows for so-called influencers – users who have a large following on social media platforms like Facebook, Instagram, YouTube, Twitter and Snapchat – to partner with brands that are in sync with their lifestyles.